This advert is literally showing its a joke to them. Santander banks new ad campaign sees it face off unexpected sector competition from a new player, Antandec, a copycat brand created by the TV duo. Double bubble for all parties - Santander PLC, I'm a Celebrity Co. Ltd and Ant&Dec Inc. And THE WORST AD [although it might only be showing in our neck of the woods] is definitely the Northern Rail "Do your own thing" abomination that comes on every day during The Chase to spoil my tea (FYI tuna pasta bake today + a couple of glasses of red). We are confident that we have done our due diligence on the partnership and although we appreciate that not everyone may be a fan of the duo, the reaction among both the public and our colleagues has been overwhelmingly positive.. It has a meaningful presence in 10 core markets in Europe and the Americas, and is the largest bank in the euro zone by market capitalization. Express. As it launches the second instalment of its Bank of Antanddec campaign, Santander claims it has already helped it achieve its highest ever brand scores. Its the future., Ant then chimes in: We live in the future, man!, Read more: Ant and Dec fans fuming as BAFTA organisers put their seats wrong way round. Santander UK has agreed a deal with the nations favourites Ant & Dec presenters of Ant & Decs Saturday Night Takeaway, Britains Got Talent and Im a Celebrity Get Me Out of Here! Santander UK plc. What a waste of money, it did not stop scammers taken money out off my account on the 16th October2022. It has been used in many ads like Cheetos Super Bowl commercials. Get Me Out of Here! To coincide with the initiative, the team has produced introductory videos and learning for teachers, parents and carers to use in classrooms and homes to help build money confidence in children. Mr drink drive himself. The duo also introduce their new high-tech mortgage robot, Stan the Smartbot, whose job it is to predict the future of mortgages. Media EnquiriesMiranda SeymourT: 020 7756 4189M: 07860 857999E:[email protected] LewisT: 020 7756 4212M: 07845 051939E:[email protected]. Please make it stop. Authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. Well said Val. The campaign launches on Sunday 12th September 2021. Xeim Limited, Registered in England and Wales with number 05243851 Santander really must get rid of them for good. to act as brand ambassadors for the bank, with the Geordie duo set to star in its forthcoming mortgage advertising campaign, launching on 3 June. Anyone notice how Freeview have muted out any mention of Colin calling the other alien character a queen, presumably for obvious reasons. What did you think of Santanders Ant and Dec advert? . The Geordie duo are . Privacy Policy. These two childish people should not be recieving any monies for this rubbish , I shall be closing my accounts with Santander in the next week . He says: Its about keeping it interesting and we want people to enjoy these ads. They reveal that TV was just a stopgap until they could pursue their banking passions in a 90-second mockumentary spot. "This time theyre attempting to make customers feel better about household bills by turning them into origami works of art - all with the help of Decs new protg.". In the advert, Ant and Dec explain that their TV careers were really just a gateway to their true passion banking. Colleagues will be invited to access a dedicated microsite, where they will be able to watch a preview of the adverts and see behind-the-scenes footage, as well as share the campaign across their social media channels. Ant and Dec Earnings for Santander Ad. cast Robert De Niro as a bagel gangster in a spot for Bolton bakers Warburtons. The technical storage or access that is used exclusively for anonymous statistical purposes. Once again you have those two imbeciles doing an advert for you. If youd like to join in, please sign in or register. How to Recharge Vodafone (Fast and Secure), Frequently asked questions about Virgin Company, Frequently asked questions about Vodafone, Who is the actress in the new sky mobile advert, How much did katy perry get for the just-eat advert, Santander Advert: Meet the Man with Ant and Dec. We have credit card, ISAs and current account with you. Spanish banking group Santander has unveiled the latest instalment in its playful Bank of Antandec series, but this time with a serious, anti-scammer awareness message. Copyright 2022 Centaur Media plc and / or its subsidiaries and licensors. By clicking "Accept", you accept all cookies. I think I need a drink now. Santanders head of marketing delivery, Chris Parker, explains: Financial services is not typically the most sexy or interesting of industries. The bank has worked with a number of high profile personalities since 2007, including Olympic gold medallist Jessica Ennis and Formula 1 driver Jenson Button, both of who continue to act as brand ambassadors for the bank. Despite the backlash, some Ant and Dec fans thought the ad was hilarious and came out to defend Santanders campaign. Good morning and welcome to Marketing Weeks round-up of the news that matters in the marketing world today. It makes you want to change who you bank with. All rights reserved. The bank of ant and dec. Ant and Dec's hilarious series of adverts for banking giant Santander continue with a new TV slot - that sees them enlist a professional origami expert. Some customers have even threatened to leave. Hurtful and tone deaf to anyone thats been a victim of crime. Questions to ask oneness pentecostal believers 8 jun 2022. The campaign from Engine, directed by Declan Lowney at Another Film Company, has been planned by Carat which has placed it in TV, cinema, OOH, print, social, digital display and radio and on a microsite. Watch on Santander rebrands as Antandec marking the duo's return to TV Launching 3 June, the campaign sees the pair rip off the Santander branding and pontificate about their brand values and. Your email address will not be published. A TikTok-branded campaign featuring Ant and Dec and five creators using the 'Scammer pants' filter will also launch the following week. Little do they know that pesky other red bank has got there first. He explains: What were seeing in our staff response is they are really proud of Bank of Antanddec. However, YouGov BrandIndex shows that there is still some work to do on consumer perceptions. It is the first ad campaign featuring the pair since Suzuki pulled creative featuring the pair after Ant McPartlin was fined for drink driving. It suggests various funny financial solutions including providing tiny coffee shops in their branches so customers can save money on their daily coffees. Santander and the flame logo are registered trademarks. Sign up for our daily update to get all the latest marketing news, trends, analysis and opinion direct to your inbox. The concept behind the campaign and its speed to market is testament both to the power of a great idea and the synergy between the duo and the bank.. Ant will join you. Martin Lewis skewers Andrew Bridgen over Priti Patels migrant plan, Paul Gambaccini rages at Victoria Derbyshire in BBC row, Michael Schumachers wife in tears as she gives heartbreaking update, Buck Fizzs Jay Aston slams 'friends' she lost over Brexit vote, Naga Munchetty despairs as BBC weatherman recalls 'sad' childhood. However, it now sits fourth having seen its score decline by 4.4 points to 10.9. Registered Office: 2 Triton Square, Regent's Place, London, NW1 3AN, United Kingdom. The new Google Pixel advert with that loud guy 'Mike' shouting about the photo eraser function is annoying me. DIGITAL SPY, PART OF THE HEARST UK ENTERTAINMENT NETWORK. Shamima Begum? Santanders Bank of Antanddec campaign has helped the bank produce its highest ever score for brand love as brand ambassadors Ant and Dec help the bank resonate with customers and boost the business. British presenters Ant and Dec have made their comedic return in the latest installment of their Santander 'Bank of Antandec' campaign. Ant & Dec are a British television presenting duo, consisting of Anthony McPartlin (born 18 November 1975) and Declan Donnelly (born 25 September 1975), from Newcastle upon Tyne, England.Formed after their meeting as child actors on CBBC's drama Byker Grove, they performed together as pop musicians PJ & Duncan, the names of their characters from the series. Santander UK has agreed a deal with the nation's favourites Ant & Dec - presenters of Ant & Dec's Saturday Night Takeaway, Britain's Got Talent and I'm a Celebrity. All rights reserved. Dan Sherwood, director of marketing at Santander, said: "Seasoned banking CEOs, Ant and Dec, are back on our screens. The agreement means they will be paid the sum to host Britain's Got Talent, I'm A. In a Santander-first, colleagues will be invited to join Ant & Dec and take on the role of brand ambassadors themselves, activating the campaign on social media before the first advert airs on TV. Santander's 'Bank of Antanddec' campaign has helped the bank produce its highest ever score for brand love as brand ambassadors Ant and Dec help the bank resonate with customers and boost the business. Santander UK plc customers eligible deposits are protected by the Financial Services Compensation Scheme (FSCS) in the UK. Santander Advert Actor: Who is Origami Man? Registered in England. Your advert about scams and scammers that appeared on our televisions, which is advertised by two idiots dressed in red trousers. Santander is moving away from talking about prosperity in its advertising to instead focus on whats possible as it looks to differentiate from competitors and make its purpose less nebulous. A multi-year partnership, the campaign will utilise the banks comprehensive research into its customers to help bring to life the products and services that answer genuine customer needs, while using the comical bank of Antandec and its somewhat less practical product solutions, as an amusing counterpoint. Ant & Dec as PJ and Duncan in Byker Grove. #BankofAntandec https://t.co/eUq5iEoHBF pic.twitter.com/xdksw5cKjL, Santander UK (@santanderuk) June 3, 2019, Read more: Ant and Dec admit they nearly split last year, Taking to Twitter, one angry customer wrote: This morning I am seriously contemplating changing banks. He enthuses: "Lets be honest, no one really likes bills, but origami bills - well thats more like it.". WHY did it take you 24hrs to inform me.According to security department is going to take one to two weeks to look into this, and that i might not get the money back. Carnyx Group Ltd 2022 | The Drum is a Registered Trademark and property of Carnyx Group Limited. Billy Faithfull, chief creative officer, Engine, added: "In the search for a little magic, you have to give every idea a chance to shine. They then unveil the name of their bank, Antandec, before explaining that they keep their team motivated with free biscuits. Keith Moor, CMO at Santander commented: We are thrilled to have Ant & Dec on board at this very exciting time for Santander UK. We look forward to working closely with them over the years to come., Ant & Dec added: Were really excited to be partnering with Santander. Despite the shenanigans on display, the campaign supports a more serious anti-fraud message, backing Take Five an organisation that straightforward, impartial advice to help tackle banking fraud.